With the vast choice available of ecommerce options, platforms and software, understanding what might be right for you and your business isn’t easy.
However as any online retailer knows, ease of use, speed and user experience are key to sales completion, along with the overheads associated with maintaining the site and it’s payments technology.
There are a few ways that an ecommerce solution can be set up, whether that’s using on-premise or the cloud. Both have advantages and disadvantages, and the choice between the two will depend on a number of factors, including the needs of the business, the level of control required, and the budget.
Cloud-based e-commerce platforms are hosted by third-party providers and accessed over the internet. Businesses by storage space but any maintenance, tech problems, back-ups etc, are the responsibility of the provider.
Usually designed for larger businesses or those that are looking to scale quickly, however with the huge shift in digitisation and the expectations of customers for a faster performance, this is becoming far more common.
Some of the advantages of cloud-based e-commerce platforms include:
On-premise e-commerce solutions, on the other hand, are hosted on software which is installed on a server on the business’ premises.
The benefits of an on-premise solution include:
In summary, both cloud-based and on-premise e-commerce solutions have advantages and disadvantages, and the choice between the two will depend on a number of factors.
Digitisation is only going to get more prevalent and sophisticated, so ultimately you should carefully consider your needs and budget before choosing between the right solution for you.